gold medal to those who they think deserve it. Of interest is that the medal is made for the person involved. As an illustration you find the medal made for Rosa Parks.
When information is completed for a person like Mrs Parks in Wikidata, often Wikidata is lacking the associated items. For others like this gold medal there is a category that makes it easy to add other recipients for the award.
Adding information for one person adds somewhat to the quality of the information for that item. Another way of looking at quality is finding how connected for instance a Nancy Reagan and a Rosa Parks is. They were both honoured by Congress. To enable this, it is important to complete information when possible.
For Mrs Parks awards were added to Wikidata. Even when there is now only one recipient, it may establish a link to the organisation that conferred it. It makes it easy to add the award in the future and this is how slowly but surely quality at Wikidata improves.
Connecting as much as possible is what will make Wikidata great.