- know your arguments
- be clear about your goals
- improve the understanding of Wikipedia and how it works
- give confidence in the editing of Wikipedia
- improve the credibility of Wikipedia
- Build credibility by engaging experts
- Communication is key
- weekly IRC meetings
- if coverage is important, make sure that you have a quality event
- key is you have a good relation with you partner for making this happen
- understand the importance of your communication channels, press release blogs, twitter
- the story is as good as the quality of the material that you have
- good quotes, good photos, good story
- are you allowed to edit AS a NIH employee, what to consider
Thanks,
GerardM
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